Shimano ZUMVERNO 95SP Jerkbait

Powered by Shimano's BOOST CONCEPT lure technologies, the all-new Zumverno 115SP MR adds to the success of the Zumverno 95SP FB and expands Shimano's lineup of freshwater lures. The nose-down posture of Zumverno 115SP MR enhances live sonar return while the bill design imparts an erratic side-to-side darting action to mimic fleeing baitfish and helps deflect the lure off structure. Featuring Shimano's patented FLASH BOOST technology, the Zumverno emits an enticing flash during the retrieve and mimics a wounded baitfish — even on the pause. JET BOOST technology enhances the lure's casting range, increasing an angler's ability to cover more water. Shimano's SCALE BOOST technology leverages composite-pitch holograms to give the Zumverno lineup a realistic appearance, imitating lifelike baitfish patterns. The Zumverno is the preferred choice for forward-facing sonar fishing and excels at triggering suspended bass whether they are holding tight to cover or chasing baitfish in open water.